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The 9th European International
Conference on Design Management
March 9-11, 2005
Kensington Marriott/Royal College of Art
London, UK
The Innovation Economy: We’ve walked
on the moon, built the Net, and have decoded the genome. Have we
run out of worlds to conquer? No. As a matter of fact, we’re
on the cusp of a fresh innovation boom.—BusinessWeek,
October 11, 2004
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| Kensington Mariott |
What will be the role of design in the Innovation Economy? Does
design have an opportunity to transform its role in our economic
future? What role will design play in fostering responsible innovation?
How will the infusion of design thinking into the innovation process
facilitate bringing new technologies to market effectively, bringing
significant improvements to the quality of our lives? Are design
professionals prepared to meet these coming challenges? Are design
educators building programs to provide leadership for these imperatives?
Understanding and answering these questions is a formidable challenge.
They will be addressed through extended, in-depth keynote sessions,
lectures, and case studies.
Braun Futures Forum
A
Forum on design innovation introduced by Sir Christopher Frayling,
Rector of the Royal College of Art, and chaired by Jeremy Myerson,
Director, Innovation RCA.
Forum members include:
Sir Christopher Frayling, Rector of the Royal College of
Art
Jeremy Myerson, Director, Innovation RCA
Sir Terence Conran, Chairman, Conran Holdings
Earl Powell, President, Design Management Institute
Peter Schneider, Director of Braun Design
Ron Arad, Head of Design Products Department, Royal College
of Art
Ben Wilson, Future Lab, Braun Corporate Design
Conference Associates:

Presentations
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Building
Powerful Brand Equity through Total Innovation |
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Eric
Armour
President, Braun GmbH |
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Braun
Design Yesterday, Today, and Tomorrow |
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Peter
Schneider
Director of Braun Design |
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Meeting
the Expectations of Women: The New Standard of Automobile Design |
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Maria
Widell Christiansen
YCC Project Manager of Design, Volvo Cars Corporation |
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Sony:
A New Era? |
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Phillip
Rose
Senior Manager Product design & Human Interface Design,
Sony Design Centre Europe |
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The
Making of Design Champions: Lessons Learned from Building a
European Design Culture at P&G |
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Mark
Barngrover
Director, Design Department, Procter & Gamble Co. |
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Digital
Transformation: Innovate or Die |
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Paul
Porter
Director, Corporate Design and Usability, Eastman Kodak Company |
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Is
Innovation an Old Idea? |
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Oscar
Peña Angarita
Director, Philips Design, Royal Philips Electronics |
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Innovation:
What's Design Got to Do with It? |
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Bettina
Von Stamm, Ph.D. Catalyst,
Innovation Leadership Forum
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Partners
in Innovation: How Design Universities Can Bridge the Knowledge
Gap |
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Jeremy
Myerson
Director of Innovation RCA, Royal College of Art |
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Integrating
Industrial Design and Marketing: Nice Couples or False Friends? |
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Lisbeth
Svengren, Ph.D. Assistant
Professor, School of Business, Stockholm University
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Managing
Innovations |
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Matthew
White
Design Consultant |
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AUA:
Designing the Strategy of the Company |
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Jaime
Moreno CEO, Mormedi
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Proof:
The Evidence that Design Drives Business Growth |
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Harry
Rich Deputy Chief Executive,
Design Council
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| Royal College of Art |
Participation in INNOVATION/05 will be limited to one hundred and
ten. Early registration is strongly recommended. For more information
on this important international conference, view the schedule,
registration, and hotel pages.
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