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Featured Speaker |
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Proof: The Evidence that Design
Drives Business Growth
Harry Rich, Deputy Chief Executive, Design
Council
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| Harry Rich |
Business leaders will give design its due strategic significance
only when they understand and are convinced of design’s real
contribution to the bottom line. Harry Rich will present research
data and real company stories that clearly link business growth
with the way that companies understand and use design. He will draw
on the experience of companies participating in the Design Council’s
technology and manufacturing campaigns, and on the Design Council’s
National Survey of Firms.
Related Speaker Publications and Materials
Proving
the Practical Power of Design from the Fall 2004 issue of the
DMI Review. Purchase Online -
Free Download for DMI Members
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